Bobby Fisher has been in banking since he was in high school. His first job was as a part-time teller in high school. He continued to excel in banking as a commercial lender and branch manager in the Big Rapids area for 10 years after graduating from Calvin College with his business degree in 2006. Upon earning his MBA from Michigan State University in 2016, Bobby relocated to Muskegon where he worked as a Senior Lender, joining West Shore Bank in 2020.
Bobby’s strong understanding of small businesses assists him in growing and serving businesses in the Muskegon area. He believes in structuring deals to best meet the needs and goals of each business he works with. Bobby also has knowledge of a wide-range of lending programs, helping him deliver results in diverse situations.
Spending time with family, especially his wife and two kids, is Bobby’s favorite pastime aside from traveling, sports, yoga, woodworking and indulging in quality food.
Testimonials
“I am a commercial client of Bobby’s and West Shore. I approached West Shore with a unique loan structure. After Bobby evaluated my whole business, he was able to structure a more effective loan facility than I was expecting. Bobby thinks more like a business person than a banker. He is creative in his approach to the benefit of the borrower and the Bank. I expect to be a lifelong customer of his.”
– Real estate Investor in West Michigan
My wife and I, making a dream-come-true purchase, thought we would do our business with a local lender. They made us feel comfortable and acted like they were on the job working for our best interest, but after a week and no communication we began to worry. Two more weeks went by but none of the normal work was being done—title search, inspections, the things it takes to do this type of transaction. And then it happened—the real estate agent calls to inform us that there are two new cash offers on the business and tells us if we can’t pull this together by such and such date we will lose this opportunity. Out of desperation, I started calling around to other lenders and then I had the good fortune to find West Shore Bank and in particular, Bobby Fisher. I can’t say enough!! Bobby and his team, with a can-do attitude, in less than thirty days, pulled off this miracle. Within hours of speaking with Bobby, the title company, inspection company and anyone else we needed were on the job. We still came down to the wire but the team at West Shore Bank pulled it off!! My wife and I are so grateful—one, for finding the right lenders, and two, for being able to make this purchase. I can’t thank the team at West Shore Bank enough.”
- Gas Station-C-Store Owners in Northern Michigan
“Bobby has been great to work with. He’s very hands-on as well and truly understanding of our business needs. He immediately came out to our plant to get to know us. He made the entire process and account setup extremely easy, too. As more and more banks join/merge/etc., with larger banks, I’m glad that Muskegon has new options for community banking.”
- Chief Operation Officer of a Manufacturing Company in West Michigan